The Power of Digital Marketing

Updating knowledge about the domain of Digital Marketing?
Understanding online strategies and gaining knowledge of the social media channels?
In need of a helicopter view?

Course leader

Hans Ruinemans

Target group

Bachelor and Master students, especially recommended for
Marketing
Communications
Media
Human Resource
Young Business High Potentials
Managers and Professionals in
Journalism
Marketing
Community management
Content development
Webcare
PR, Marketing & Communication
Entrepreneurs/Start ups

Course aim

At the conclusion of the course the participants have attained up-to-date knowledge about the domain of Digital Marketing. They achieved a helicopter overview, understand digital strategies, got knowledge of the most important social media channels, and learned to use media tools and upgrade presentation skills.

Credits info

1.5 EC
The course delivers 1,5 ECTs + a La Salle Certificate of Attendance

Fee info

EUR 770: Course including the course handouts and goody bag.
Housing is not included.