2 July 2016
Excellent business knowledge and advanced technology are not always enough to effectively compete in the increasing global work environment. The collision of various cultural expectations usually leads, at least initially, to misunderstandings and stumbling stones along the path of mutual understanding. The key to successful management lies in the recognition/awareness of different cultural behaviors, in the willingness to use the potential of diversity and in the ability to positively deal with foreignness, ambiguity, and other learning and working styles. Only when one is able to accommodate cultural differences using empathy, adaptation or agreement is one able to walk the path of cross-cultural competence.
The International Summer School of Bremen's University of Applied Sciences offers a unique program of cross-cultural competence. It is structured in three modules:
1. Communication across cultures
2. Cross-cultural management
3. Intercultural negotiation and managing conflicts
The methodology of the courses consists of lectures, interactive and problem-based learning exercises, class participation, case studies and presentation, discussions and in-class assignments.
Inclusive of 2 day excursion to Berlin
Professor Dr. Jutta Berninghausen
Students of economics, business studies, management studies and interested persons. Minimum age 18 years.
The program instruction and the student interaction will enhance the learning of all participants. Learn to manage complex and difficult situations. Gain the cross-cultural competence and skills you need to succeed.
4 credit hours - US / 10 credit points-ECTS
EUR 950: The course fee includes: information packet with city guide; Seminars and lectures; Teaching material; Program related excursion; Ticket for public transport in Bremen (bus+tram)
The course fee excludes: Travel expenses; Accommodation in Bremen (available at extra costs); Health and liability insurance; Board and personal spendings; Participation in optional activities