22 January 2017
Marketing Innovation and Creativity
Along 2 weeks students will deep dive in the world of innovation and creativity in marketing. They will be asked to create and propose an innovation project based on three real life challenges that they will experience.
Programme Director – Professor António Robalo
Summer School Coordinator – Yocelyn Correia
Any student at bachelor or master level.
This programme is designed to introduce the participants to the management of cross-cultural differences and leadership in the globalized world by being effective in communication and negotiation.
EUR 1100: Fee includes: tuition; course materials; team-building event; Portuguese History and Culture classes; company visit; use of the library, PC labs and ISCTE-IUL facilities; public transportation card for one month in Lisbon; organisation of leisure activities; airport pick-up service; welcome and farewell dinner.
EUR 1350: This fee also includes, besides the items mentioned above, lodging organized by ISCTE Business School.
There is no scholarship available for winter school programmes.