27 July 2024
on course website
Creativity and Storytelling for Marketers + Croatian Language and Culture
Embark on a transformative journey through Creativity & Storytelling for Marketers. This unique module equips you with essential skills to craft captivating content that resonates with audiences and amplifies brand messaging.
Don't miss the most innovative summer school program on two locations! Study and explore the beautiful Croatian capital of Zagreb and enjoy the Mediterranean sunshine in the coastal town of Šibenik.
Course leader
Nada Kaurin Knežević is a highly skilled expert in the field of marketing and marketing communications. he boasts more than ten years of experience building a successful career in the fields of business, marketing and brand strategy.
Target group
Students enrolled in higher education above the age of 18.
Course aim
Throughout the module, we will nurture your critical thinking and strategic content crafting skills, empowering you to analyze and interpret content with advanced techniques. Our cutting-edge brainstorming methods will ignite your imagination, paving the way for captivating narratives that resonate with audiences. You will learn to create robust story structures and engaging fictional short stories, developing content that aligns seamlessly with brand strategies.
Fee info
EUR 2350: Apart from the selected main module, the tuition fee also includes:
CULTURAL & SOCIAL PROGRAM
quirky museums, historical sightseeing, field trips
CROATIAN CUISINE: lunch during weekdays
COMPANY VISITS AND GUEST LECTURERS
Transportation to and from Šibenik
on course website