Barcelona, Spain

Visual Merchandising & Window Dressing

when 29 June 2020 - 10 July 2020
language Spanish
duration 2 weeks
fee EUR 770

The Summer School course aims to approach to the retain world and get to know its current situation through visual merchandising and window dressing. All the necessary actuations to be developed in the selling point will be analyzed in order to achieve a correct implementation of the visual merchandising, both in its internal disposition and its external one. The different animation techniques that have been used in the retail space will also be analyzed. The current creative outlook of the window dressing will be revised with an international view, analyzing its needs, objectives, typologies, compositions and conceptual approaches.

Course leader

Claudio Astudillo
RETAIL BRANDING & EDUCATION. Visual Merchandiser / Creative Director of his own Studio since 2007. Specialized in commercial interior design and design of shop elements.

Target group

Designers, architects, window dressers, businessmen and students of these subjects. In order to take advantage of the course, it is recommended to have basic knowledge of Office (PowerPoint/Word/Excel), Suite Adobe (Photoshop/Illustrator/In design) and any design programme such as Autocad/Sketchup.

Fee info

EUR 770: Bold members of Elisava Alumni will enjoy a 15% reduction.