Samara, Russia

Sustainable Business Strategies

online course
when 11 January 2021 - 25 January 2021
language English
duration 2 weeks
credits 4 EC
fee USD 350

The Sustainable Business Strategies school provides you with a set of sustainability concepts and its indicators for effective project management, consulting services and innovative engineering solutions. To align with the Sustainable Development agenda, “business as usual” needs to integrate an ecosystem approach where natural and human worlds are closely interconnected.

The new generation of leaders needs to be cross-disciplinary and broad-knowledge. You will be taught by tenured professionals in the topics from the top-notch academic universities and companies with strong practical backgrounds. After the school, you will acquire basic skills for sustainable management, entrepreneurship and innovation.

The deployment of sustainable business strategies starts from state of the art policies and initiatives shaping the trajectories for a change. Various social and ecological concepts equip us for the adventure. Secondly, we will cut the business-pie top down from the strategy level (where all the business models are formed) down to the operational ground (where the real business impact is measured and accounted for). We will deep dive into the EcoDesign and Circular Economy models. Further, we will deconstruct marketing strategies to effectively communicate the value of sustainable products to the key stakeholders. The economic benefits and performance will provide us financial stimulus towards the sustainability changes.

Finally, the ethics of new business vision will embrace our mindset to thrive from Global changes. The course will highlight the role of business in the development of a mutually fruitful and prosperous world as a Lodestar.

The sustainability principles are not culturally specific and, therefore, widely relevant. Our friendly team, lectures, entrepreneurs, mentors and coaches will lead you throughout the process, so that you can take a maximum of it.

Course leader

Prof. Dr. Ekaterina Markelova, PhD. in Earth, Environment & Universe, Professor of Ecology and Sustainability, Educator of National Geographic, Expert in Biogeochemistry, Professor at Institute of Economics and Management

E-mail: summer@ssau.ru

Target group

The course is open for all ambitious students interested in ecology, circular economy, sustainable development, green marketing and ecosystems.

Course aim

Sustainable Business Strategies program is created to enable particpants to take part in all school's courses.

Credits info

4 EC
2 ECTS

Fee info

USD 350: Tuition fee covers teaching costs, study materials, extracurricular online activities (virtual visits to museums, workshops, masterclasses).

Scholarships

Discount 10% off the Tuition fee for winter programs until 25th of November, 2020.

Discount 20% off the Tuition fee for winter programs upon motivation letter until 1st of December, 2020.