St.Petersburg, Russia

Tourism facing Covid-19: New Realities

blended course
when 5 July 2022 - 16 July 2022
language English
duration 2 weeks
credits 4 EC
fee EUR 320

1. Tourism Economics (1 ECTS)

- Economy of a tourist destination;
- Economic assessment of the tourism projects at the regional level;
- The economic foundations of the tourism industry;
- Financial management of a travel company;
- The Break-even theory and its implementation in the tourism industry;
- Economic efficiency of a travel company.
2. Impact of Covid-19 on (1 ECTS)

- Domestic and International travel
- Hotels and accommodations
- Transportations
- Tourists behavior
3. GEO Targeting (1 ECTS)

- Countries VS Covid-19
- Best and Worst practices
- Performance before/after/during Covid-19
- Forecasting and Recovery
- Covid-19 recovery scenarios
- Brainstorming workshops
4. Tourism Communication Toolkit: new realities. (1 ECTS)

Course leader

Professors and lecturers:

- PhD Nelli Kozlova, Associate professor;
- PhD Elena Korchagina, Professor;
- PhD Natalya Pletneva, Associate professor;
- Rafael Arutyunyan, Chief Commercial Officer of «Akyan Group».

Target group

Entrance requirements:

- Good command of English. All classes and extracurricular activities are carried out in English.
- Knowledge of the Russian language is not required.
- Applicants are expected to have at least 1 year of University level studies. ;

Fee info

EUR 320: Online format: 320 Euro

Hybrid format: 320 Euro + 4000 Rub (non-refundable registration fee for the Letter of Invitation)

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