Blockchain and New Business Models

online course

This course has been set up for business professionals and future business professionals doing their bachelor or master’s studies. The author(s) will explain how the blockchain technology will forever change the way that business is being done. Many people have been considering potentially disruptive technology for the last few years. But how can we tell the difference between hype and true change, and between hype and buzz that has no basis in reality? The distributed ledger technology known as blockchain has been one of the most talked-about examples of disruptive technology. Some people are under the impression that this is due to the technology's close connection with the cryptocurrency industry, which has a direct impact on the world's most powerful financial trends. Other people are more focused on how the application of blockchain technology in various industrial sectors will enable significant value to be created.

It is possible that blockchain technology may provide a new basis for decentralized business models since it has the ability to lower transaction costs, build distributed trust, and empower decentralized platforms. Many supporters of blockchain technology draw parallels between the advent of the internet in the 1990s and the influence it has had on our day-to-day lives. How can companies get themselves ready for what is to come and put themselves in a position to benefit from the new technology that is being developed?

In this course, we examine the advantages of decentralized system, identify the many business models that are already in existence, and discuss the possible difficulties and constraints that may arise. Decentralized systems may reshape the structure of modern business and create a new landscape for entrepreneurship and innovation. While avoiding deep technological explanations of the Blockchain technology, much attention will be given to the effect that it may have – will have - on business models, marketing, value chain management, HRM/recruitment, business strategies and business policies. Not forgetting new ways of working, compliance and auditing and corporate
governance. In short, we will examine how Blockchain will affect our lives, industry, and society in the next 10 years. Participants will meet disruptive technology specialists and learn about the newest innovations. Students will be better equipped to tackle and exploit possibilities and challenges from rapidly expanding technology. Students will also learn about Business Model in general and how the Blockchain technology will disrupt the existing business models.

Course leader

DONDJIO Irenee, The Hague University of Applied Sciences, the Netherlands

Target group

Bachelor students

Course aim

Learning outcomes:
After completion of this course students are able to:
• Understand the fundamental technology components of the Blockchain technology.
• Understand the socio-economic impact of decentralized trustless systems of value interchange and the potential future implications, possibilities and reactions or interventions from existing incumbents from different Business fields. (Finance, Marketing, economics, logistics etc.…)
• Effectively apply, explain and discuss concepts and theories, and how they are interrelated, to solve complex current and future challenges of digital transformation.
• Employ the theoretical perspectives to analyze digitalizing firms and markets in cases to enable informed managerial decision making, including selecting and advocating why a perspective is suitable for a particular analytical and managerial task.

Learning objectives:
After completion of this course students are able to:
• to differentiate conventional business models in real-world business cases.
• to show understanding of various techniques to business modeling.
• to identify business model indicators that emerge in response to the blockchain revolution.
• to look for real-world examples of innovative business concepts.
• to complete case studies on businesses that reflect innovative business concepts
• to present potential scenarios for future business model adjustments
• to construct and understand all aspects of the BMC (Business Model Canvas)
• to create presentations based on case studies and solutions

Credits info

6 EC
Participants can receive the following certificates:

- Certificate of Attendance: awarded to all participants who have completed the full online programme.
- Transcript of Records (with credits and grades): awarded only to participants who complete all course requirements and pass the final examination.

Fee info

EUR 500: You can find more information on our website.

Scholarships

None.

Register for this course
on course website