Poland, Warsaw

Social Media for Public Diplomacy

when 11 July 2015 - 12 July 2015
duration 1 week
fee EUR 310

The Social Media for Public Diplomacy Workshop is an intensive two-day program designed to improve professional capabilities to develop and implement successful social media campaigns. Through a balanced series of discussions, workshops, and on-line training sessions it provides master level insight and knowledge necessary to develop strategies and tactics to enhance the ability to efficiently communicate and influence the public opinions using social media outlets. The forum will provide a platform for interaction and knowledge sharing and allow the participants to exchange experiences and effectively implement the skills acquired during the training and to evaluate and correct implemented social media strategies.

Target group

Journalists and press attachés;
Member of Diplomatic Corps and other members of diplomatic missions’ staff;
Public Relations professionals;
Local and National government representatives;
Civil Society stakeholders;
Employees of non-governmental organizations;
Engaged individuals eager to gain invaluable experience in Public Diplomacy

Course aim

Upon completion of the course, participants will understand the subtle nuances of successfully using the internet media outlets to promote their views and goals and influence the public opinion. They will have confidence in their abilities to work with the social media, acquire a substantial network of experts and fellow participants alike, and lastly be able to successfully and fluidly develop and implement their own media campaigns. Participants will have the unique opportunity to work with expert trainers and practitioners who will combine theory and practice to provide an exclusive training program that will supremely benefit participants for the rest of their careers.

Fee info

EUR 310: The fee cover two days of in-house training and individual consultation during the month of follow up, catering during the workshop, materials certificates.