Esports and Society: Strategic Insights for the Modern Market

About

This course offers a comprehensive examination of the esports. Students will gain insights into the professional roles within esports, the key factors driving the success of esports games, and the strategic use of data for business and societal impact. The course also delves into the broader societal implications of esports, equipping students with the knowledge to navigate the challenges and opportunities within this rapidly growing industry.

Course leader

Cornel Nesseler

Target group

To apply for the course you must either be enrolled in a bachelor's degree, have a bachelor's degree or have passed a qualifying entry examination.

Furthermore, students need to have a basic understanding of statistics (e.g., being able to read and understand regressions, t- test), marketing management, mathematics and quantitative research methods.

Fee info