Zagreb and Šibenik, Croatia

Creativity and Storytelling for Marketers + Croatian Language and Culture

when 1 July 2024 - 27 July 2024
language English
duration 4 weeks
credits 10 EC
fee EUR 2350

Embark on a transformative journey through Creativity & Storytelling for Marketers. This unique module equips you with essential skills to craft captivating content that resonates with audiences and amplifies brand messaging.

Don't miss the most innovative summer school program on two locations! Study and explore the beautiful Croatian capital of Zagreb and enjoy the Mediterranean sunshine in the coastal town of Šibenik.

Course leader

Nada Kaurin Knežević is a highly skilled expert in the field of marketing and marketing communications. he boasts more than ten years of experience building a successful career in the fields of business, marketing and brand strategy.

Target group

Students enrolled in higher education above the age of 18.

Course aim

Throughout the module, we will nurture your critical thinking and strategic content crafting skills, empowering you to analyze and interpret content with advanced techniques. Our cutting-edge brainstorming methods will ignite your imagination, paving the way for captivating narratives that resonate with audiences. You will learn to create robust story structures and engaging fictional short stories, developing content that aligns seamlessly with brand strategies.

Fee info

EUR 2350: Apart from the selected main module, the tuition fee also includes:

quirky museums, historical sightseeing, field trips
CROATIAN CUISINE: lunch during weekdays
Transportation to and from Šibenik

Register for this course
on course website