24 May 2016
The Changing Environment for International Business in Europe
The two-week program focuses on the following topics:
• European Integration: The Single European
• Market of the EU and European Monetary Union
• Doing Business in Eastern Europe
• Restructuring Companies in Transition Economies
• Innovation Strategies of European Companies
• European Marketing
• The Environment of Mergers and Acquisitions:
• European Competition Policies
Since Germany has the largest economy in Europe, the program includes visits to both an international company and the European Central Bank. The language of instruction is English.
Professor Dr. Michael Frenkel
The course is designed primarily for MBA students who have completed their first year of coursework and who are interested in International Business, Finance and Corporate Strategy.
The program comprises 48 academic contact hours (equivalent of six ECTS of a 14-week term) plus around 22 contact hours of cultural program (equivalent to four ECTS of a 14-week term). The program includes a final exam and group projects.
EUR 3609: This fee covers the tuition as well as a registration fee.
EUR 350: This fee covers housing for the two weeks (ranges between 290€ and 350€).
No scholarships are available from WHU.