Emerging Technologies and Business Development

About

Objectives:
Discover and apply emerging technologies (AI, No-Code, Cloud, Blockchain, etc.)
Build and deploy digital tools quickly (website, CRM, chatbot, reporting…) using freemium solutions
Acquire the key skills to integrate these innovations into a professional project
Programme:
1 - Introduction to Emerging Technologies
2 - Agile Collaboration, Project Management & Cloud Basics
3 - Website Creation with WIX & CRM Integration (HubSpot)
4 - Digital Marketing, Mailchimp & KPIs
5 - Big Data, Business Analytics & Monitoring
6 - Artificial Intelligence as a Decision-Making Tool
7 - Building Chatbots (Botnation / Dialogflow)
8 - No-Code/Low-Code & Citizen Dev (Figma, Forms, Databases)
9 - Conclusion, Digital Strategy & Final Project Presentations

Course leader

Professor Sylvie Mercier

Target group

The summer school courses are available to students at the for bachelor or master level and those that are interested in having an international academic experience at Iscte Business School

Fee info