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on course website
when
5 July 2021
-
16 July 2021
16 July 2021
language
English
duration
2 weeks
credits
5 EC
fee
EUR 343
registration deadline
8 April 2021
Register for this courseon course website
Aarhus, Denmark
Social Marketing
online coursewhen
5 July 2021
-
16 July 2021
language
English
duration
2 weeks
credits
5 EC
fee
EUR 343
This course investigates the practices and challenges of government or government-related organizations as well as non-profit organizations in the marketing communication of social causes. The course discusses the characteristics of social marketing, the design and implementation of social marketing campaigns, contents creation in digital era, the evaluation of marketing efforts, and human resources management in the non-profit organizations context.
Course leader
Kara Chan
Target group
Bachelor's level
Fee info
EUR 343: Exchange students: No Fee
Freemovers, EU/EEA: 343 EUR
Freemovers, NON-EU/EEA: 730 EUR
Books, course materials, social programme, and housing are not included in the fee.
Scholarships
No scholarships available
Register for this courseon course website