26 June 2021
Doing Business in Europeonline course
With the first virtual edition of our Doing Business in Europe program, we invite you to develop your 21st century skills, expand your international network and deepen your knowledge. Our course focuses on international business, intercultural communication and marketing within the European Union. Imagine virtual expeditions and company visits using Virtual Reality! You will also dive into cultural issues between different countries, all while experiencing a dynamic interactive learning environment where you learn to think globally and act locally.
Students will be working on real life cases and challenge-based learning activities. In addition to the online lectures, they will be given (group) assignments to carry out in their home country which will be shared online. Imagine a digital bike ride through the streets of Amsterdam or visiting a car plant in Germany! Or how about cultural VR meetings that help students get acquainted with each other's different cultural backgrounds.
Innovative apps will ensure student engagement in the virtual classroom and some creative online platforms will be used to work on personal development skills and intercultural competencies.
Students from all disciplines
The course focuses on international business, intercultural communication and marketing within the European Unio
5 EC = 3 American credits
EUR 750: Excludes Virtual Glasses