Doing Business in Spain

UAM’s Summer School of Economics and Business is a perfect opportunity to earn ECTS credits during the Summer Term. It is an exclusive 4-week program that comprises some of the University regular high-quality courses, all taught in English by Faculty’s top professors. The Summer School brings together students from all over the world in a truly international environment. The academic content is combined with social and cultural events, as well as academic field trips, which are not offered during the regular semesters.

The Program of SSEB is divided into an Economics Track and a Business Track, each composed of 2 courses. Students can register for one or two courses, and earn 6 or 12 ECTS credits respectively.

1. Economics Track:
- Environmental Economics & Policy Analysis
- International Finance

2. Business Track:
- Global Marketing
- Doing Business in Spain

3. Mixed Track: one course from the Economics Track and one course from the Business Track.

Doing Business in Spain contents: The course is divided into seven inter-related topics:

01. The cultural approach and its impact on international business.

02. Approaching the Spanish market and emerging markets in Spain.

03. Strategic analysis of the Spanish situation.

04. Business in Spain: Branding & trademarks.

05. Being entrepreneur in Spain. From the original idea to the start–up.

06. Management and working styles for doing business in Spain, and negotiations and meetings in Spain. Business meetings and business planning. Business etiquette, standards, and protocols.

07. Recruitment in Spain.

Course leader

Prof. Dr. María Escat Cortés

Target group

The SSEB is especially designed for students from the fields of Economics and Business. However, Doing Business in Spain may also be of interest for students coming from other fields.
Bachelor’s degree graduates may also apply (professionals, master students...).
A good command of English language (minimum B2 level) is a general requirement for all applicants, but you don't need to send proof of English level.

Course aim

What does it take to succeed in Spain? What are the leading opportunities in Spanish markets today? How do Spanish entrepreneurs move across private and public sectors? This course will answer those questions by addressing the cultural, organizational, protocol, and managerial contexts that shape the Spanish business environment.

The students will be prepared to plan their business and careers, manage their relationships with co-workers, bosses, subordinates, Spanish organizations, and starting a business in Spain.

This course will provide the participating students with a decision-oriented framework for the development and implementation of business projects in Spain. Consequently, students will learn to (1) analyze, (2) select, and (3) implement appropriate conceptual frameworks pertaining to six broad management topics related to doing business in Spain:
1. Understanding the Spanish culture.
2. Analyzing the Spanish firms.
3. Enhancing business performance, management and solutions when doing business in Spain.
4. Enhancing communication skills to communicate more effectively and confidently within the Spanish business environment.
5. Knowing the negotiation processes.
6. Adapting to the etiquette and protocol typical of Spain.
At the end of the course, students will be better equipped to understand how to do business in Spain, whether they want to be entrepreneurs or employees.

Credits info

6 EC
One course (6 ECTS credits): only Doing Business in Spain
Two courses (12 ECTS credits): Doing Business in Spain and Global Marketing or Environmental Economics and Policy Analysis

Fee info

EUR 1299: One course (6 ECTS credits)

The Program cost includes:
- Tuition fees for the courses selected;
- Cost of social and cultural events, as well as field trips included in the Program. More detailed program will be announced later on.
IMPORTANT NOTE: Travel, room, and board costs are NOT included. The Office of Study Abroad at UAM will provide help in finding accommodation for interested students. There are some on- and off-campus housing options available on a first-come first-served basis.
EUR 1999: Two courses (12 ECTS credits)

The Program cost includes:
- Tuition fees for the courses selected;
- Cost of social and cultural events, as well as field trips included in the Program. More detailed program will be announced later on.
IMPORTANT NOTE: Travel, room, and board costs are NOT included. The Office of Study Abroad at UAM will provide help in finding accommodation for interested students. There are some on- and off-campus housing options available on a first-come first-served basis.

Scholarships

Discounts of 12.5% for Early Bird Registration (until February 28) and Partner Universities. Discounts can be accumulated to 25% if both apply.