Finland, Lappeenranta

Creativity and Entrepreneurship in New Product Development from the Silicon Valley's Perspectives

when 15 July 2019 - 19 July 2019
language English
duration 1 week
credits 3 EC
fee EUR 895

Master's level course by LUT University.

This course is designed to explore two critical business topics related to product management strategy in marketing:

- The design and development of new ideas for product/service innovations
- The management of new and existing products and services for sustainable business

Course leader

Contact person of the LUT Summer School: Mrs. Veronika Kojo,

Target group

Final-year Bachelor's and Master's students of business administration from all over the world.

Course aim

The aim is to understand important elements of marketing strategy related to product management.

Fee info

EUR 895: For students from partner universities: 3–4 weeks: tuition EUR 895 + accommodation EUR 500; 2 weeks: tuition EUR 695 + accommodation EUR 400.
EUR 995: For students from non-partner universities: 3–4 weeks: tuition EUR 995 + accommodation EUR 500; for 2 weeks: tuition EUR 795 + accommodation EUR 400.