Netherlands, Utrecht

Entrepreneurship: Theory and Practice

when 4 July 2016 - 8 July 2016
language English
duration 1 week
credits 2 EC
fee EUR 675

The world changes and we need to redevelop what is made, how it is made, where to sell, how to distribute, all while taking into consideration the consequences for the world around us. Some entrepreneurial people start their own business, but we also need people who seek opportunities for improvement inside larger organizations in business, government, education, and health care.

Entrepreneurship is all about creating value, not only in terms of financial returns, but also about improving social and environmental aspects. Topics include: entrepreneurial strategies; ethics; social entrepreneurship; entrepreneurial marketing and entrepreneurial finance.

This course is the first course of the track "Entrepreneurial Side of Business" (1. Entrepreneurship: Theory and Practice - 2. Entrepreneurial Marketing - 3. Social Entrepreneurship - 4. Strategic Entrepreneurship)

Course leader

prof. Elmarie Venter (NMMU, South Africa)

Target group

Any student interested in the subject of entrepreneurship, whether it is startups, in large organisations or non-profits.

Course aim

The aim of this course is to give an overview of different forms of entrepreneurship, its importance for economies and the people involved. Next to studying and discussing a selection of academic articles, students will be actively involved in the entrepreneurial process.

Fee info

EUR 675: Course + course materials + housing
EUR 475: Course + course materials

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