60s Culture: Beatles, Merseypoets and the Visual Arts in Liverpool

About

During the 1960s, Liverpool became a centre of avant garde activity, not only through the music of the Beatles and the rise of ‘Merseybeat’, but also through the alternative arts and music scene which was focused on the area near to the University campus, Liverpool Art School and the Everyman Theatre.

This module will examine social and historical background to the cultural phenomenon and its effect on shaping Liverpool in the 21st century, particularly through marketing and its thriving tourist industry.

Course leader

Dr. Lee R Kendall

Course aim

This module aims to:

 To develop confidence in understanding and communicating complex ideas

 To develop skills in research, collaborative learning and producing and delivering presentations.

 To introduce students to the history and development of Liverpool’s distinctive music and arts scene in the 1960s and to examine the contribution of 60s culture to the regeneration, rebranding and marketing of Liverpool as a tourist attraction in the 21st century