Croatian Studies

This course can be taken ONLY with another course offered by ZSEM:
- E-marketing
- International Finance
- Entrepreneurship
- Hospitality Financial Management
- Game Theory
- International Management
- Corporate Finance: M&A
- Applied Creativity and Innovation
- Behavioral Economics
- CAPSTONE – Measuring & Maximizing Corporate Value
- Marketing Research with SPSS

The course will acquaint students with the general details of Croatian history, culture, geography, significant thinkers, as well as with issues pertaining to Croatia's modern development. First, students will be given an overview of the physical aspects of Croatia (basic details of the country's geography, natural ambient, vital statistics, etc.). This will be followed by lectures outlining key stages in Croatian history (Croatia before the Croats, the origins of the Croat people, language and state, mediaeval developments, the Ottoman expansion, the Habsburg period, the Yugoslav period, Independence). Accompanying historical overview, a cultural development will also be outlined. The overall approach in the course will be (socio) historical, sociological, anthropological, and philosophical, and (importantly) an attempt will be made to explain why such an approach may be particularly useful for students of economics and business administration. Issues such as identity and globalization, the meaning of “small nations”, cultural influence and development as well as influence of “great” ideas will also be addressed. The course will include field trips to historically and culturally significant locations in Zagreb and other parts of Croatia as well.

Course leader

Dr. Borna Jalsenjak acquired his PhD at the Centre for Croatian Studies, University of Zagreb. At ZSEM he teaches Introduction to Philosophy, and Business Ethics and CSR courses.

Target group

This course is recommended for undergraduate, masters and MBA students

Course aim

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Credits info

9 EC
- 3 ECTS for Croatian Studies
- 6 ECTS for any other course mentioned above

Fee info

EUR 999: Early Bird fee before April 30, 2017
This fee is for ZSEM non-partner universities
EUR 700: This fee is for ZSEM partner universities
The fee for ZSEM non-partner universities is €1,400 after April 30.