Varna, Bulgaria

Digital Marketing

when 2 July 2017 - 15 July 2017
language English
duration 2 weeks
credits 7.5 EC
fee EUR 680

The course examines provides understanding of digital marketing - all digital channels and platforms. Participants will complete the course with a knowledge of how to develop an integrated digital marketing strategy, from formulation to implementation.

Course leader

Claudia Cruz

Target group


Course aim

By the end of the course, you will be able to: understand the E-Marketing context: e-business models, performance metrics, and the role of strategic planning; Also to know how to use marketing functions of product, pricing, distribution, and marketing communication for a firm's E-Marketing strategy.

Fee info

EUR 680: The fee icludes:
• 45 Hours Of Interactive Learning Course
• Native English Speaking Instructor From The USA
• Full Afternoon And Evening Activities
• Lodging In A 3 Star Youth Camp Hotel
• Full Board Accommodation - 4 Meals Per Day
• Mineral Water Throughout The Day
• Accompanied Collection And Transfer From/To Airport To Camp Location*
• Two All Day Weekend Excursions
• Transportation From Camp Location To Afternoon Activity Venues
• Professional Counselors And Entertainers
• Qualified Sports Coaching And Activity Instruction
• Access To Beach With Private Space For The Campers Only
• Doctor On Site
• Special Guest Speakers From The USA