7 July 2017
Attraction and Theme Park Management
During the second part of our summer school programme you'll learn what’s going on in the attraction theme park world!
In two days you will learn to understand the market and develop business models for new products or services at existing attractions. You will learn how to enhance the visitor experience and you will learn about marketing, finances, personnel planning, hospitality and safety.
The course days will include lectures on Introduction to Attractions & Theme Parks, Storytelling & Visitor Experiences and will be concluded with an one-day visit to Attraction & Theme Park ‘de Efteling’
Klaus Hoven and Goof Lukken
Undergraduate students in the field of Tourism, Leisure and Hospitality
•Understanding the market of attraction and theme parks
•Enhancing the visitor experience
The 2 credits will be granted upon completion of the complete 10 day summer programme
EUR 1195: The fee is for the complete 10 day programme