Breda, Netherlands

Attraction and Theme Park Management

when 6 July 2017 - 7 July 2017
language English
duration 1 week
credits 2 EC
fee EUR 1195

During the second part of our summer school programme you'll learn what’s going on in the attraction theme park world!

In two days you will learn to understand the market and develop business models for new products or services at existing attractions. You will learn how to enhance the visitor experience and you will learn about marketing, finances, personnel planning, hospitality and safety.

The course days will include lectures on Introduction to Attractions & Theme Parks, Storytelling & Visitor Experiences and will be concluded with an one-day visit to Attraction & Theme Park ‘de Efteling’

Course leader

Klaus Hoven and Goof Lukken

Target group

Undergraduate students in the field of Tourism, Leisure and Hospitality

Course aim

•Understanding the market of attraction and theme parks
•Enhancing the visitor experience

Credits info

2 EC
The 2 credits will be granted upon completion of the complete 10 day summer programme

Fee info

EUR 1195: The fee is for the complete 10 day programme