Business Innovation

About

Throughout this three-week programme, participants will stay in two of the most exciting cities in Europe, both of which stand out with their multicultural flair and an open and young lifestyle.

Students will be provided an extensive insight into innovative business design and design thinking, as well as economic and cross cultural management in Europe. This knowledge will be enforced through group projects on exciting case studies and different company visits.

Course leader

Cologne Business School & University of Vic - University of Central Catalonia

Target group

The programme is designed for undergraduate students who have completed one year or more of international business management, marketing or advertising studies.

Fee info