European Marketing Week (spring edition)

About

This English language short-term study abroad program takes place from 21 March 2013 - 28 March 2014 in the beautiful mediaeval southern German town of Sigmaringen.

The focus theme of this week-long seminar will be "Experienced-based Marketing Communication". Lecturers are experienced professors from Germany and the Netherlands.

There will be lectures, a field trip to a regional company and - optionally - the final presentation of a small student project.

Application period: until 28 February 2014. Accepted applicants will be noticed immediately, by the latest on 7 March 2014. The course fee (if applicable) has to be paid by 17 March 2014.

Course leader

Roland Schwald: schwald@hs-albsig.de

Target group

Junior and senior (i.e., 3rd year and above) Business students interested in contemporary Marketing issues. Interested students with less semesters are admitted only in exceptional cases. Pease contact the course leader for more information.rnrnIn general, student participants from around the world are invited. As space is limited, a short informal application (short statement of motivation, short CV, intermediate grade report) to the course leader / contact is necessary.

Course aim

Course aim is to bring students from different countries and cultures together.

Fee info