Globalisation and International Business

About

Integrated within the Summer School Lisbon 2015 project, this programme provides students with the tools to identify risks and opportunities that entry into foreign markets provides, both within the framework of decision making and the exploration of possible research topics in this field.

Course leader

Programme Director – Professor António Robalo Summer School Coordinator – Rita Fernandes

Target group

Any student at bachelor or master level.

Course aim

At the end of the course students should be able to:

- Understand the environmental conditions relevant for International Business;

- Identify key strategic alternatives for foreign market entry;

- Understand coordination and control mechanisms;

- Evaluate market and political risk;

- Identify the internationalization potential of new ventures.

Fee info