Intercultural Management: A Scandinavian Perspective

About

The course focuses on comparing Scandinavian and Norwegian cultures with other cultures in the international business arena. This context will provide the backdrop for understanding and applying research on culture, communication and management.
Students will examine how the globalisation of the economy affects leadership and marketing, as well as how we communicate in a multi-national management perspective and negotiate in a cross-cultural context within a Scandinavian focus.
The course consists of classroom lectures by highly qualified BI faculty members, case studies, group work and will give insights to Norwegian industries through guest lectures and company visits. The course will require active participation from the student and successful participants will be rewarded with 12 ECTS and a transcript from Triple Crown university, BI Norwegian Business School.

INCLUDED IN THE PROGRAMME:
Lectures on Intercultural Management from Scandinavian and Norwegian perspectives by highly qualified BI faculty members
4 key learning modules:
Week 1: focus on intercultural management
Week 2: institutional factors, leadership and marketing in focus within a Scandinavian perspective
Week 3: Multisensory marketing in offline and digital spaces
Week 4: cross cultural negotiation skills within a Scandinavian perspective in focus
An Introduction to Norwegian Life and Society in cooperation with the University of Oslo – including arts, history, economy, women’s rights, politics
Insights to Norwegian industries through guest lectures and company visits
Social and cultural activities – including a weekend expedition, sightseeing, outdoors activities (hiking, climbing, barbecues), Norwegian film programme

Course leader

Yanique Fletcher

Target group

In today’s global world an understanding of what happens when people from different cultures meet and work together is quite essential for managers and leaders. This course strives to train BSc students on intercultural management and help them apply this knowledge to both business and research.

Course aim

The course aims at students who want to better understand the cultural differences in today’s globalised world, with its’ increased cross-border alliances, ventures and global relocations.

Fee info