Luxury Products Management

About

In Paris, city of light and world capital of the Luxury industry, you will strengthen your skills and competencies to understand a sector based on values such as modernity and tradition, innovation and know-how. You will be able to answer the demand of the new market that is emerging from the creation of world-branch companies in developing countries.

Week 1
Introduction to the Luxury Fields
Creativity workshop in developing a luxury brand identity
High-Fashion Brands' Sustainability
Discovering the Parisian Retail Scene
Luxury and Fashion at the Royal Court at Versailles Palace
Cultural visits: Château de Versailles, Boat Ride

Week 2
Inside the Fashion Revolution
Luxury and art market
Finance in the luxury industry
Trend Forecasting Agencies

Cultural visits: Hotel Drouot, Louvre Museum & Sacré Cœur

Week 3
The new professional language of Luxury
Human resources in the Luxury Industry
Supply Chain management in the luxury field
Children as consumers
Luxury Goods in the Wine Industry & Introduction to Wine Tasting

Cultural visit: Orsay Museum

Course leader

Ms. Christelle DOMBASI cdombasi@iscparis.com +33 1 40 53 99 99

Target group

2 years of higher education or Bachelor degree or equivalent
English proficiency: Complete a TOEIC English exam (minimum score 785) or a TOEFL iBT (minimum score 213)

Course aim

ISC Paris offers to its students a high quality level of teaching in one of the best Master’s programs in Marketing and Management of Luxury Products.
In 2010, ISC Paris decided to open a Summer Session dedicated to Luxury Management, thus to give international students the benefits of a strong network and partnership with other schools and companies specialized in the field of Luxury Management.

This valuable program will:
- Give you a strong knowledge about Luxury Management required from a growing number of companies who need managers with specialized skills and understanding of the luxury market;
- Prepare you to the management techniques in Luxury Management and thus help you be adaptable and effective in the sector;
- Allow you to meet professionals for you to reach and understand the world of Luxury and Fashion.

Fee info