Web Data Opp Research Workshop

About

Workshop Focus:

The expansion of the Internet and the development of a range of new active and passive measurement tools, particularly on mobile devices, present exciting opportunities for survey researchers, such as visual or geolocation data capture. Using these new measurement opportunities could reduce respondent burden, improve data quality, and extend measurement into new domains, allowing to answer questions that could not be answered so far and to improve the decisions of key actors.

However, while many people speak about these ideas, little research has implemented such possibilities so far. Besides, researchers interested in using such data face a range of key issues, including technical and ethical ones, and very little is known about how to best deal with all these challenges.

Researchers have submitted abstracts and will present their latest work on this topic.

Course leader

Melanie Revilla, Senior Researcher and the Barcelona Institute of International Studies.

Target group

Academics and non academics in the field of survey research: survey methodologists, survey scientists, market researchers, data scientists, data analysts.

Course aim

The primary objective of this workshop is to engage in fruitful discussions surrounding these challenges presented by the integration of new data types within the context of web surveys.