Netherlands, Nijmegen

Starting Your Own Business

when 8 July 2019 - 12 July 2019
language English
duration 1 week
fee EUR 500

Do you want to know what it takes to be an entrepreneur? Or do you have a business idea, but don’t know how to take it forward? Join the Startup Summer School. During this one week program you will work in groups of 10-15 entrepreneurs on improving your business or business concept. We will give you a proven methodology for assessing and shaping your venture as well as plenty of time to discuss your idea with your peers, investors and experienced entrepreneurs.

The Startup Summer School addresses all aspects of starting your own (tech)company. We believe in learning by doing. We expect you to bring your own business and get into action. A sneak preview in the topics that will be covered during the course:

Being an entrepreneur: know what to expect, get in touch with your own strengths and weaknesses, learn what ‘living the dream’ actually looks like;
Building a team that fuel and sustain your startup’s growth: the perfect team composition and team competencies, training, keeping people happy;
Master the lean startup method to effectively scale your business: learn about MVPs, validated learning, piloting and pivoting;
Build a product that your customers love: due diligence, mapping vs. competing products/services, IP protection, technology enhancement or development, prototyping and industrialization;
Create your own Business model Canvas: turn an idea into a cash cow, build a sustainable business case;
Understand your market: opportunity assessment, USPs, target markets, competitive positioning, customer discovery and validation;
Get your product to the market: find your launching customer, design your go-to-market strategy, choose distribution channels,
Get noticed: free publicity, marketing, social media strategy.
Make a Pitch that impresses customers and investors
Get Funded: learn about seed money, Business Angel networks and crowdfunding.
In addition to the courses you will

Receive 1-on-1 monitoring
Participate in a real business competition and win prizes
Meet real investors in Radboud’s Den
Get a Radboud Innovation startup certificate
After the Startup Summer School, you will be able to decide whether a career as an entrepreneur is right for you. And if so, you will have gained the right tools, insights and skills to proceed.

Course leader

Brechtje Vreenegoor & Rob Groenendaal
Business Developer
Radboud Innovation

Target group

Advanced Bachelor

The Startup Summer School is designed for:

Students and PhD candidates who took an introductory course in entrepreneurship
Students and PhD candidates who are interested in the master Innovation & Entrepreneurship, the master Science Management & Innovation or the Student Company course
Students and PhD candidates who have an innovative business idea and want to determine the feasibility of their business idea

Course aim

In this course you will:

Find out whether an entrepreneurial career is suited for you
Discover your own entrepreneurial skills, talent and ambition
Create and fine-tune a solid business plan
Know how to build and manage a start-up

Fee info

EUR 500: Normal fee


€ 450 early bird discount – deadline 1 March 2019 (10%)
€ 425 partner discount (15%)
€ 375 early bird + partner discount (25%)
€ 250 RU student discount (50%)

Register for this course
on course website