29 July 2022
Designing Web Landing-Page for Entrepreneurship
In this course, the students will learn how to design the web landing-page that can be used for entrepreneurship. We will go over the whole design process, starting by identifying the business needs, value proposition, and users’ needs. We will model the potential users and define the best scenarios of usage of the page. We will cover the concepts of Information architecture, adaptive design, page layout design, and grids. We will also touch the behavior change techniques that help to attract the users. The students will get systematic knowledge about using fonts and colors and at the end of the course will be informed about the most popular web development frameworks.
Vladimir Tomberg, PhD, Associate Professor of Interaction design and Senior Research Fellow at Tallinn University
The course is suitable for the students with very different levels of preparation, as experienced, as well as novices in web design. The basic knowledge of HTML language is welcomed but not required.
In the beginning of the course, the students will select topics by their own interest and develop their idea into a working solution. The resulting landing-page can suit business, entrepreneurship, or research-related goals.
EUR 350: Early-Bird fee until 31 March 2022.
EUR 400: Regular fee after 31 March 2022. Accommodation and meals are not included.