Tallinn, Estonia

Designing Web Landing-Page for Entrepreneurship

online course
when 10 January 2022 - 21 January 2022
language English
duration 2 weeks
credits 3 EC
fee EUR 300

In this course, the students will learn how to design a web landing-page that can be used for entrepreneurship. We will go over the whole design process, starting by identifying the business needs, value proposition, and users’ needs. We will model the potential users and define the best scenarios of usage of the page. We will cover the concepts of Information architecture, adaptive design, page layout design, and grids. We will also touch the behaviour change techniques that help to attract the users. The students will get systematic knowledge about using fonts and colours and at the end of the course will be informed about the most popular web development frameworks.

Course leader

Vladimir Tomberg, PhD, Associate Professor of Interaction design and Senior Research Fellow in Tallinn University.

Target group

The course is suitable for students with very different levels of preparation, as experienced, as well as novices in web design.

Course aim

At the beginning of the course, the students will select topics of their own interest and develop their idea into a working solution. The resulting landing-page can suit business, entrepreneurship, or research-related goals.

Fee info

EUR 300: Online course fee.
EUR 250: Online course fee for students.