18 August 2023
Creativity and Innovativeness
The course includes insights on creativity tools and idea management, innovativeness and product /service development, sources of innovation and innovativeness, success and diffusion of innovations and open innovation.
The start and end of the course are completed online, contact teaching period is 7-18 August 2023.
Course leader
Turku University of Applied Sciences
Timo Linnossuo
Target group
Undergraduate students
Course aim
The student will be able to…
- Apply creativity and innovation tools in marketing context
- Use different sources of innovation (internal and external) to detect and exploit opportunities
- Analyze and describe how innovative firms are changing business reality
- Explain the importance of product/service development and the people and factors involved in the development work.
Fee info
EUR 75: The course fee includes:
- Registering to the course and customer service
- Teaching, study facilities in Turku