To main content To navigation

Business & Entrepreneurship

Business Intelligence

When:

23 June - 25 July 2025

School:

CBS Summer University

Institution:

Copenhagen Business School

City:

Copenhagen

Country:

Denmark

Language:

English

Credits:

7.5 EC

Fee:

820 EUR

Interested?
Business Intelligence

About

Business intelligence refers to technologies, applications and practices for the collection, integration, analysis, and presentation of business data in order to support business decision making. Essentially, it is a collection of data-driven decision support models. This course teaches students analytical skills on data to support decision making and evaluation in business. It uses a combination of lectures and workshops. The course emphasizes the practical applications and makes extensive use of R for intelligent business analytics.

Preliminary assignment: A small assignment (with several questions)
Session 1 Introduction
Session 2 Understanding business data
Session 3 Descriptive analytics
Session 4 Efficient data manipulation in R
Session 5 Regression methods (for sales or price forecasting, etc.)
Feedback activity: A small assignment (with several questions)
Session 6 Classification methods (for fraud detection, customer engagement analysis, consumer segmentation, etc.)
Session 7 Data pre-processing, model training and evaluation
Session 8 Cluster analysis (for consumer segmentation, etc.)
Session 9 Text processing with R (e.g., string operations, regular expression)
Session 10 Sentiment analysis and topic modelling

Course leader

Raghava Rao Mukkamala

Target group

This is a graduate level course. CBS Summer University courses at Copenhagen Business School is open to all and welcomes domestic and international students as well as professionals.

Fee info

Fee

820 EUR, EU/EEA/Swiss nationals

Fee

2000 EUR, Non-EU nationals

Interested?

When:

23 June - 25 July 2025

School:

CBS Summer University

Institution:

Copenhagen Business School

Language:

English

Credits:

7.5 EC

Visit school

Stay up-to-date about our summer schools!

If you don’t want to miss out on new summer school courses, subscribe to our monthly newsletter.